Chapter 05
Ticketing
Ticket types, inventory, checkout, the QR code and the door. What the venue charges and what it earns.
- 01Ticketing overviewHow a venue sells tickets on Spotly, from creating the event to scanning people in.
- 02Creating ticket typesTiers, prices, quantities and sales windows — everything a venue sets before it can sell.
- 03Price vs what you earnEvery ticket carries two numbers. Confusing them overstates a venue's income.
- 04Quantities and inventoryHow many tickets exist, what is held mid-checkout, and why the numbers move on their own.
- 05Sales windows and pausing salesTwo separate ways to stop selling, and when each one is the right answer.
- 06The guest checkoutWhat buying a ticket actually looks like, on the phone and on the web.
- 07The ticket and its QR codeWhat the guest ends up holding, and what the code at the door actually is.
- 08Scanning and door check-inOne app, one scan, four kinds of code — and what the door sees when something is wrong.
- 09Cash sales at the doorRecording a walk-up sale so the venue's numbers stay true.
- 10Comp ticketsIssuing free entry, and why comps are counted separately from sales.
- 11Packages that include admissionWhen a bottle package carries entry with it, and the capacity trap that follows.
- 12Orders and refundsWhat a venue can see about a purchase, and how a refund actually happens today.
- 13Event reportingThe numbers a venue gets on a night, and the one figure that is forward-looking.